01 Feb Plim Plim, the First Latin American Children’s Franchise to Participate in the APAP Conference in New York.
In January, the Plim Plim team participated in the annual conference of the Association of Performing Arts Professionals (APAP) in New York, which aims to develop and support the live entertainment industry.
Together with its partners PROLAT, SHOWTIME, and THE ROOTS AGENCY, Guillermo Pino, creator of the animated series “Plim Plim, A Hero from the Heart,” presented the franchise, its performance across different platforms in the Latin American market, and the various features of its live show.
Several producers and representatives attending the event expressed strong interest in making Plim Plim’s first U.S. tour a reality during the second half of 2024.
As with every Plim Plim tour, the schedule included educational and social initiatives, such as visits to educational institutions that are part of the Puerto Rican Family Institute, as well as a fun meet-and-greet with fans in one of New York City’s most prominent neighborhoods.
“It was incredibly moving for us to visit the Puerto Rican Family Institute’s Bronx location and share Plim Plim’s positive values and habits. The response was amazing: all the children wanted to come over and greet him. It was a truly unique and wonderful moment. We were also warmly welcomed by the program’s educational authorities, with whom we are currently working to expand and strengthen our collaboration.” comentó Guillermo Pino.
“Plim Plim, A Hero from the Heart” is a franchise created by Guillermo Pino in 2011. It has a presence across all major social media platforms and reaches millions of households around the world every day. Its YouTube channels have more than 28 million subscribers, with over 34 million daily views and peaks exceeding 40 million. On Spotify, Plim Plim has more than 1.4 million monthly listeners; on TikTok, 2.5 million followers; on Facebook, 4.5 million followers; and on Instagram, more than 300,000 followers.
Recently, “El Canal del Payaso Plim Plim” was launched, a pay-TV channel featuring 24 hours of exclusive programming based on the brand’s content and distributed by Frida Media. The series airs on some of the most prestigious television channels in Peru, Chile, Colombia, Ecuador, Bolivia, Argentina, Mexico, Panama, and Brazil. In addition, its successful live show has sold out venues in Argentina, Mexico, Panama, the Dominican Republic, Guatemala, El Salvador, Costa Rica, Chile, Uruguay, Peru, Ecuador, and Colombia.
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