25 Oct “Plim Plim, a Hero from the Heart” Comes to Brazilian TV
Plim Plim, A Hero from the Heart, aimed at preschool-aged children, will air Monday through Saturday at 8:00 a.m. and 1:30 p.m. under the title Um Herói do Coração, its Portuguese-language title.
“As a result of the expansion we are experiencing with Plim Plim, we are deeply honored to become part of TV Cultura’s programming, a channel widely recognized as a benchmark in public television, with 54 years of history and more than 400 awards to its name. We are delighted to reach families across our neighboring country, Brazil, through a network focused on cultural and educational content. This partnership allows our content to continue reaching more children throughout Latin America and helps us fulfill our purpose: to continue supporting families in teaching positive values and habits,” said Guillermo Pino, President of Smilehood and creator of Plim Plim, A Hero from the Heart.
“Plim Plim, A Hero from the Heart” is a franchise created by Guillermo Pino in 2011. It has a presence across all major social media platforms and reaches millions of households around the world every day. Its YouTube channels have more than 28 million subscribers, with over 34 million daily views and peaks exceeding 40 million. On Spotify, Plim Plim has more than 1.4 million monthly listeners; on TikTok, 2.5 million followers; on Facebook, 4.5 million followers; and on Instagram, more than 300,000 followers.
Recently, “El Canal del Payaso Plim Plim” was launched, a pay-TV channel featuring 24 hours of exclusive programming based on the brand’s content and distributed by Frida Media. The series airs on some of the most prestigious television channels in Peru, Chile, Colombia, Ecuador, Bolivia, Argentina, Mexico, Panama, and Brazil. In addition, its successful live show has sold out venues in Argentina, Mexico, Panama, the Dominican Republic, Guatemala, El Salvador, Costa Rica, Chile, Uruguay, Peru, Ecuador, and Colombia.
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